1. Introduction

The concept of the “workspace” has evolved. It is no longer just about four walls and a desk; it is about culture, psychology, and environment. In the heart of New Cairo, Mountain View Developments has launched a project that redefines the corporate landscape of Egypt: Heartwork Mountain View.

This is not merely an administrative complex; it is the first international business hub in the Middle East designed in collaboration with Delivering Happiness (DH)—the global consultancy responsible for the culture of giants like Google and Zappos. Heartwork is an ecosystem engineered to boost productivity by prioritizing human happiness. Spanning 38 acres within the prestigious iCity precinct, it combines scientific psychology with world-class architecture to create a gated business community that nurtures the Mind, Heart, Body, and Soul. For international investors and forward-thinking companies, Heartwork represents a shift from traditional real estate to “human-centric” investment, promising not just high rental yields but a revolution in work-life integration.

2. Project Highlights

For investors and business owners seeking a quick executive summary, here are the critical metrics of Heartwork Mountain View:

• Developer: Mountain View Developments (in partnership with DMG).
• Location: Strategic position within iCity New Cairo, directly overlooking the Middle Ring Road and Suez Road.
• Project Type: Gated International Business Complex (Administrative Offices).
• Total Area: 38 Acres (Approx. 584 Units).
• Design Partners: CallisonRTKL (Global Architecture) & DMA.
• Concept: Based on the “Science of Happiness” (4 Pillars: Body, Heart, Mind, Soul).
• Unit Types: Small Offices, Medium Offices, and Standalone Administrative Buildings.
• Starting Areas: From 55 sqm up to large corporate headquarters.
• Starting Price: Approx. 8,000,000 EGP (Market prices are subject to change).
• Payment Plans: Flexible plans with installments over 6, 7, or 8 Years.
• Key Feature: The first “DH” (Delivering Happiness) campus in the MENA region.

3. Location & Accessibility

Location is the lifeblood of any commercial enterprise. Heartwork benefits from a dual advantage: it is secluded enough to offer a pollution-free, focused environment, yet hyper-connected to Cairo’s logistical arteries.

Situated within the iCity New Cairo mega-project, Heartwork sits at the nexus of connectivity, making it easily accessible for employees coming from all corners of the capital.

Connectivity at a Glance:

• The Suez Road Connection: Located just 2 minutes from the Suez Road, providing a direct link to Heliopolis, Nasr City, and downtown Cairo.
• New Capital Proximity: A short 10 to 15-minute drive connects you to the New Administrative Capital, the future seat of government and finance in Egypt.
• Educational Hubs: Approximately 15 minutes from the American University in Cairo (AUC), ensuring access to a fresh talent pool of graduates.
• Travel Access: Only 25 minutes from Cairo International Airport, facilitating global business travel.
• Neighbors: Adjacent to premium residential communities like Patio Oro and Mostakbal City (2 minutes away), ensuring a high-end demographic catchment area.

4. Developer Overview: Mountain View

When investing in off-plan or under-construction commercial real estate, the developer’s track record is your primary security. Mountain View (DMG) is a Tier-1 developer in Egypt, synonymous with quality, innovation, and community building.

Unlike developers who focus solely on concrete, Mountain View focuses on “Life.” They have successfully delivered massive residential communities across East and West Cairo.

Previous Portfolio (Track Record):

Mountain View has an extensive list of successful projects, including:

• East Cairo: Mountain View 1, Mountain View 2, Mountain View Executive Residence, Mountain View Hyde Park, and iCity New Cairo.
• West Cairo: Mountain View October Park, Chillout Park, Giza Plateau, and iCity October.
• Coastal: Mountain View Sokhna 1 & 2, Mountain View Diplomats, Mountain View Ras El Hikma, and Rhodes.

Why Mountain View stands out:

• Global Partnerships: They do not work in isolation. Collaborating with global giants like CallisonRTKL (USA) and Delivering Happiness ensures their projects meet international standards.
• Resale Value: Units in Mountain View projects historically appreciate faster than the market average due to the brand’s immense trust factor.

5. Full Project Description: The Science of Happiness

Heartwork is unique because it is built on a philosophy, not just a blueprint. The master plan, drafted by CallisonRTKL, is designed to influence behavior and mood. The campus is divided based on the Four Pillars of Happiness:

1. Body: Zones dedicated to physical health, healthy eating, and ergonomic movement.
2. Heart: Areas designed for bonding, socializing, and emotional connection among teams.
3. Mind: Quiet zones and tech-free areas (The Tech-Free Connect Area) to foster deep work, focus, and brainstorming without digital distractions.
4. Soul: Spaces for meditation, art, and inspiration to fuel creativity.

The Zones:

• The Flex: An outdoor workspace concept. Recognizing that fresh air boosts cognition, this area allows employees to work outside in quiet, landscaped zones designed for privacy and focus.
• Tech-Free Connect Area: A sanctuary within the hub where technology is discouraged, allowing for genuine human interaction and mental decompression.
• The Fit Path: A network of walking, running, and cycling trails that weave through the buildings, encouraging “walking meetings” and an active lifestyle.

6. Unit Types & Areas

Heartwork offers a scalable real estate solution. Whether you are a solo entrepreneur, a growing startup, or a multinational corporation, the project has a footprint that fits.

1. The Office (Small & Medium):

• Starting Size: 55 sqm.
• Concept: Efficient, smart spaces ideal for SMEs and startups. These units are often modular, allowing for expansion.

2. Corporate Buildings:

• Concept: Entire floors or standalone buildings designed for large organizations.
• Customization: Offered Core & Shell to allow corporations to implement their own branding and interior culture.

3. HQ Buildings:

• Concept: Flagship standalone structures for major enterprises seeking a prestigious headquarters in New Cairo.

All units are designed with high ceilings and wide windows to maximize natural light—a key factor in the “Delivering Happiness” design code.

7. Facilities & Amenities

Heartwork functions as a self-sufficient city. An employee can spend their entire day here—working, eating, exercising, and socializing—without needing to leave the gates.

Business Facilities:

• Meeting Rooms: Fully equipped, bookable meeting spaces for client presentations.
• Training Center: A dedicated facility for workshops and team development.
• Demo Area: Spaces to showcase products or prototypes.
• High-Speed Connectivity: Fiber-optic infrastructure ensuring zero downtime.

Lifestyle & Convenience:

• DH (Delivering Happiness) Lounge: The first office lounge of its kind in the region.
• Outdoor Fitness: Open-air gyms and workout stations.
• F&B Kiosks & Cafes: Diverse dining options ranging from quick healthy snacks to sit-down business lunches.
• Convenience Store & Pharmacy: 24/7 essential services on campus.
• Nursery: An on-site daycare center, a massive benefit for working parents.
• Library: A quiet zone stocked with resources for research and reading.
• Laundry Service: Offering convenience for busy professionals.
• Underground Parking: Massive subterranean garages to keep the surface level car-free and pedestrian-friendly.

8. Payment Plans

Mountain View provides flexible investment pathways, making it easier for businesses to own assets rather than rent, and for investors to manage cash flow.

Plan A (Long-Term):

• Down Payment: 10%.
• Installments: Spread over 8 Years (Equal installments).

Plan B (Medium-Term):

• Down Payment: 10%.
• Installments: Spread over 7 Years.

Plan C (Standard):

• Down Payment: 5%.
• Installments: Spread over 6 Years.

Note: These plans are interest-free. The extended payment period of up to 8 years is particularly attractive for commercial real estate, allowing the asset to potentially generate rental income before it is fully paid off.

9. Why Invest in Heartwork Mountain View?

Heartwork is specifically positioned to appeal to investors looking for distinct value propositions:

1. Strategic Location: Situated in the heart of the “New” New Cairo, close to the New Capital, making it a future-proof investment protected from urban congestion.
2. Dollar-Hedge Investment: High-grade commercial real estate in New Cairo is one of the safest vehicles to protect capital against inflation.
3. Asset Value Preservation: The unique concept (DH Certificate) ensures the building remains a “Class A” asset for decades, attracting high-paying multinational tenants.
4. Portfolio Diversification: For investors who already own residential units, Heartwork offers a chance to diversify into commercial real estate with higher rental yields (typically 8-12%).
5. The “DH” Accreditation: For foreign companies expanding to Egypt, a “Delivering Happiness” certified building aligns with global ESG (Environmental, Social, and Governance) standards.

FAQ: Frequently Asked Questions

Q: What is the concept behind Heartwork?

A: It is the first business hub in the Middle East built in collaboration with “Delivering Happiness” (DH), focusing on the four pillars of Body, Heart, Mind, and Soul to increase productivity.

Q: Where is Heartwork located exactly?

A: It is located inside iCity New Cairo, directly accessible from the Middle Ring Road and Suez Road, near Patio Oro.

Q: Are the units delivered finished?

A: Typically, commercial units are delivered “Core & Shell” to allow businesses to customize their interiors. However, common areas and landscapes are fully finished to luxury standards.

Q: Can I buy a small office for investment?

A: Yes, units start from 55 sqm, making it an accessible entry point for individual investors looking for commercial ROI.

Q: Who are the design partners?

A: The master plan and architecture were designed by CallisonRTKL, a top-tier global architecture firm, ensuring world-class aesthetics.