1. Introduction: A New Era for Obour City

In the rapidly expanding landscape of Greater Cairo, the search for a home that perfectly balances urban connectivity with suburban serenity can be challenging. For years, Obour City was seen merely as an industrial or transit zone. Today, it is undergoing a renaissance, evolving into a premium residential destination. Leading this transformation is Reveal Obour City.

Developed by Memaar Al Ashraaf, a titan in the Egyptian construction industry with a legacy spanning over eight decades, this project is not merely a residential compound; it is a statement of enduring quality and modern sophistication. Situated in the prestigious 6th District, Reveal is designed for those who seek to escape the congestion of central Cairo without sacrificing accessibility. It represents a rare opportunity to invest in a community that combines the developer’s historic reliability with cutting-edge architectural trends. Whether you are a young professional seeking a smart studio, a family looking for a spacious villa, or an international investor scouting for high-growth assets, Reveal Obour City offers a compelling proposition of luxury, security, and value.

2. Project Highlights: Key Investment Facts

• Developer: Memaar Al Ashraaf Developments (Established in 1940).
• Location: 6th District, Obour City (Directly on the Main Axis).
• Total Project Area: 17 Acres.
• Unit Types: Studios, Apartments, Duplexes, and Standalone Villas.
• Unit Sizes: Ranging from 60 sqm up to 400 sqm.
• Starting Price (Apartments): Approx. 4,500,000 EGP.
• Starting Price (Villas): Approx. 8,200,000 EGP.
• Payment Plan: 20% Down Payment with interest-free installments over 5 Years.
• Delivery Status: Under Construction (Off-plan investment opportunity).

3. Location & Accessibility: Strategic Connectivity

Location is the cornerstone of real estate investment, and Reveal Obour City commands one of the most strategic spots in the region. The project is situated in the 6th District, widely regarded as one of the most upscale, quiet, and well-planned neighborhoods in Obour City.

Unlike remote developments, Reveal is positioned on the city’s main axis, ensuring that residents are never isolated. The location offers a dual advantage: the tranquility of a low-density suburb and the convenience of being connected to Greater Cairo’s vital arteries.

Detailed Connectivity Metrics:

• Major Roads: Direct access to the Middle Ring Road and the Orabi Axis (Ismailia Desert Road), facilitating effortless travel to New Cairo (20 mins), the New Administrative Capital, and downtown Cairo.
• Shopping & Leisure: A mere 3-minute drive separates residents from Carrefour Obour, ensuring daily necessities are always within reach. The prestigious Golf City Obour is also just minutes away, offering leisure and sporting activities.
• Education: Proximity to Benha University and several top-tier international schools makes it an ideal choice for families prioritizing education.
• Healthcare: Surrounded by established medical centers and hospitals serving the Obour community, ensuring peace of mind for families.

4. Developer Overview: Memaar Al Ashraaf

Building Egypt Since 1940

In a market flooded with new developers, Memaar Al Ashraaf stands apart as a pillar of stability and trust. Founded in 1940, the company boasts over 80 years of experience in the construction and real estate sectors. This creates a level of security for foreign investors that is hard to match; you are buying from a developer that has weathered decades of economic cycles and continued to deliver.

Why Trust Memaar Al Ashraaf?

• ISO Certification: The company holds three ISO certificates, a testament to their unwavering commitment to quality management and international standards.
• Track Record: With over 100 successful projects delivered across New Cairo, Obour, and 6th of October, their portfolio speaks for itself.
• Notable Portfolio:

• Millennium Mall (New Cairo): A successful commercial hub.
• The Core (New Cairo): A mixed-use administrative landmark.
• La Vie (Narges): Luxury residential villas.
• Al-Diaa Mall: A staple commercial center.
• Multiple projects in Beit Al Watan and Al Rehab.

Investing in Reveal is investing in a legacy of excellence and delivery capability.

5. Full Project Description & Design Philosophy

Where Nature Meets Modern Architecture

Reveal Obour City spans a generous 17 acres, but what truly sets it apart is how this space is utilized. The master plan prioritizes “breathability” and open spaces. A significant majority of the total land area is dedicated to lush landscapes, artificial lakes, and recreational zones, ensuring that concrete never dominates the view.

The Design Ethos:

The architectural language of Reveal is contemporary and sleek. The buildings are designed to maximize natural light and airflow, creating healthy living environments.

• Panoramic Views: The layout ensures that every unit—whether a compact studio or a sprawling villa—enjoys a direct view of the greenery or water features. This not only enhances the quality of life but also protects the asset’s resale value.
• Privacy: Smart spacing between buildings guarantees privacy for all residents, a feature often overlooked in high-density projects.
• Serenity: The integration of artificial lakes creates a micro-climate that lowers temperatures and provides a calming auditory backdrop to daily life.

6. Unit Types & Areas

Versatile Spaces for Every Lifestyle

Recognizing the diverse needs of modern buyers, Memaar Al Ashraaf has curated a versatile inventory of unit types. Whether you are a solo expat needing a pied-à-terre or a large family seeking a permanent residence, Reveal has a configuration that fits.

1. Studios & Small Apartments:

• Starting Area: 60 sqm.
• Ideal For: Young professionals and buy-to-let investors seeking high rental yields from students or small families.

1. Luxury Apartments:

• Range: 2 to 3 bedrooms with varied layouts.
• Ideal For: Growing families looking for practical luxury and proximity to schools.

1. Duplexes & Villas:

• Maximum Area: Up to 400 sqm.
• Ideal For: Those seeking the pinnacle of privacy and space, comparable to standalone homes in more expensive districts like New Cairo, but at a fraction of the price.

7. Facilities & Amenities: A Self-Sufficient Community

Reveal Obour City is designed to be a holistic ecosystem where residents rarely need to leave the gates for leisure or daily requirements.

• Security & Safety: A triple-layer security system comprising electronic gates, 24/7 manned security patrols, and comprehensive CCTV surveillance ensures total peace of mind.
• Sports & Wellness: The compound features a fully equipped Health Club with a gym, spa, jacuzzi, and sauna. Outdoors, residents have access to football courts, tennis courts, and jogging tracks winding through the greenery.
• Swimming Pools: Multiple pools cater to all ages, including designated areas for children and lap pools for fitness enthusiasts.
• Commercial Strip: A dedicated commercial area hosting international brands, cafes, and restaurants creates a vibrant social hub within the project.
• Family Focus: Secure Kids’ Areas allow children to play safely, while dedicated BBQ zones provide the perfect setting for weekend gatherings.
• Infrastructure: The project is equipped with high-speed internet, power generators to prevent outages, and a professional facility management team responsible for round-the-clock cleaning and maintenance.

8. Prices & Payment Plans

Competitive Value in a Rising Market

Disclaimer: Prices are subject to change based on market dynamics. The figures below are indicative starting prices.

One of Reveal’s strongest selling points is its pricing strategy. In a market where prices in East Cairo are skyrocketing, Reveal offers a “value-for-money” equation that is hard to ignore.

Pricing Structure:

• Apartments: Start from approximately 4,500,000 EGP.
• Villas: Start from approximately 8,200,000 EGP.
  (Note: Prices vary based on floor level, view, and unit size).

The Payment Plan:

Memaar Al Ashraaf offers a straightforward, interest-free payment plan designed to ease cash flow for investors:

• Down Payment: 20%.
• Installments: Equal installments spread over 5 Years.

This structure allows investors to secure a property with a reasonable initial capital outlay while benefiting from the asset’s appreciation over the construction period.

9. Why This Project is Ideal for Foreign Buyers & Expats

1. The Heritage Factor:

For an international buyer, the biggest risk in emerging markets is delivery. Investing with a developer established in 1940 significantly mitigates this risk. You are partnering with an entity that has been part of Egypt’s fabric for nearly a century.

2. Location Arbitrage:

While New Cairo and the New Capital grab the headlines, Obour City serves the same demographic at a more attractive price point. It is a mature, functioning city with established schools and hospitals, offering immediate liveability upon delivery.

3. High ROI Potential:

The entry price at Reveal is lower than comparable compounds in the Fifth Settlement, yet the rental demand in Obour (driven by universities and the industrial zone) is robust. This suggests a potentially higher percentage yield on rental income.

4. Lifestyle Quality:

With 17 acres and low building density, the quality of life—measured in air quality, green space per capita, and privacy—is exceptionally high for the price point.

10. Transparency: Potential Challenges

To provide a balanced view for investors, it is important to consider potential challenges:

• Construction Status: As the project is currently under construction, immediate habitation is not possible. This is a medium-term investment, not a “ready-to-move” solution.
• Price Perception: Some locals might find the pricing high for Obour City compared to older, resale units. However, this premium reflects the modern amenities, security, and “compound” lifestyle that older buildings in Obour lack.
• Market Competition: Obour is seeing more developments, but Reveal’s advantage lies in its developer’s history and the premium finish quality.

Frequently Asked Questions (FAQ)

Q: Where exactly is Reveal Compound located?

A: It is located in the 6th District of Obour City, directly on the main axis of the city, offering immediate access to the Orabi Axis and the Middle Ring Road.

Q: Who is the developer of the project?

A: The project is developed by Memaar Al Ashraaf, a prestigious Egyptian developer established in 1940 with over 80 years of experience and ISO certification.

Q: What are the available unit types?

A: The compound offers a wide range of units including studios, residential apartments, duplexes, and villas, ranging from 60 sqm to 400 sqm.

Q: Is the compound suitable for investment?

A: Yes. Obour City is a high-demand area with rising property values. The competitive entry price combined with the developer’s reputation makes it a secure investment for capital appreciation.

Q: What is the payment plan?

A: You can own a unit with a 20% down payment and pay the remaining balance over 5 years in equal installments without interest.